Future-Ready Solutions: What We Discovered at ISE 2025 with Our Vendor Brands

Integrated Systems Europe (ISE) is the leading annual event for the professional audiovisual (Pro AV) and systems integration sector. Since its inception in 2004, ISE has developed into a vital platform where industry leaders convene to showcase innovative technologies, foster collaborations, and establish market trend trajectories. The 2025 edition, which took place in Barcelona in early February, upheld this tradition, providing a dynamic atmosphere that underscores the event’s significance in promoting innovation and growth within the Pro AV industry.

At ISE 2025, Ascentae’s vendors showcased a range of innovative solutions designed to enhance workplace efficiency and collaboration. Here’s a comprehensive overview of the key announcements:

GoBright

GoBright introduced several updates to its smart workplace solutions:

• Wayfinder Interface Enhancements: The updated Wayfinder now displays the number of available desks, features a QR code for instant mobile bookings, and supports custom logos, allowing for a more personalised user experience.
• Map Viewer Redesign: The Map Viewer boasts an all-new design with an improved user interface, streamlining the selection of resources and colleagues within the same screen area.
• Improvements to the Interact Module: The module now supports finger slide gestures for sit/stand desk adjustments, and the vibration sensor functionality has been activated, meaning users now have intuitive control over their workspace settings.
• New Certified Devices: GoBright expanded its ecosystem with the certification of new devices, including:
  • Crestron Room Booking Displays
  • Neat Devices:
    • Neat Frame for visitor management
    • Neat Pad for room booking
  • Sony Integrated Digital Signage Displays: Enhancing the GoBright View digital signage experience.
• GoBright Advanced Analytics: The initial release of GoBright Advanced Analytics offers organisations deeper insights into workspace utilisation. Further updates are planned throughout the year.

Nureva

Nureva unveiled innovative audio solutions to enhance collaboration in various environments, emphasising simplicity, scalability, and seamless integration.

Key Highlights:

• Nureva App with Acoustic Check: Nureva introduced its new iOS app, which features an Acoustic Check tool. This functionality allows users to measure room acoustics using an iPhone and provides scores that help optimise device placement for the HDL310 or HDL410 systems.
• Adaptive Voice Amplification: Nureva’s adaptive voice amplifier addresses the needs of hybrid classrooms and training spaces. It supports simultaneous in-room voice amplification during live Unified Communications and Collaboration (UC&C) sessions and is compatible with a broader range of wireless microphones, ensuring flexibility and enhanced audio clarity.
• Nureva Console: This cloud-based platform offers IT managers a unified view of all Nureva devices within their organisation. Users can monitor device status, perform firmware updates, and access analytics from a single interface, streamlining AV management.

Huddly

Huddly showcased advancements in their camera technology:

• Dynamic Gallery View: Available on the S1 and L1 models, this feature provides optimal close-ups of participants in small and medium-sized rooms, ensuring everyone is clearly visible during meetings.
• Framing Zones: The S1 and L1 cameras now include framing zones to prevent the capture of individuals outside the intended meeting space.
• Rapid Setup for Huddly Crew: Demonstrations highlighted the simplicity of setting up Huddly Crew’s AI-directed multicamera solutions in under a minute, significantly reducing deployment time.
• Microsoft Teams Certification: Huddly Crew has attained Microsoft Teams certification, guaranteeing smooth integration and optimal performance in Teams environments.
• Microsoft Multicamera View: Users can now connect four cameras to a single Microsoft Teams Room on Windows. This allows far-end participants to choose from various feeds, including a dedicated presenter camera.
• Speaker Framing on L1: The L1 model now features speaker framing, automatically focusing on the active speaker to enhance meeting dynamics.

MAXHUB

MAXHUB’s key highlights from the show include:

• V7 Displays: MAXHUB showed their range of interactive displays, which are MAXHUB OS-based and V7 Microsoft Teams Rooms (MTR) certified. The latter also received a “Best of Show” award.
• MAXHUB XBoard Differentiation:
  • All-in-One Windows-Based MTR: Eliminates the need for external compute units, simplifying deployment.
  • Integrated Touch & Whiteboarding: Enhancing interactivity offers a competitive advantage over non-touch MTR solutions.
  • Premium Display Sizes: These are ideal for mid-to-large meeting rooms and educational settings. They range from 55″ to 86″ on MAXHUB OS and 65″ to 86″ on MTR versions, with plans to introduce a 92″ model.
  • Cost-Effective Alternative: Provides more competitive pricing compared to Microsoft Surface Hub, making advanced collaboration tools more accessible.

Jupiter

Jupiter presented the following updates:

• Pana X 21:9 Display with MTR Integration: The company showcased the Pana X, a 21:9 aspect ratio display incorporating 4th generation metal mesh touch technology. This display is optimised for Microsoft Teams Rooms (MTR), offering an immersive collaboration experience with improved touch responsiveness.
• Gen2 Pana Enhancements:
  • Brightness and Contrast: Offers 700 cd/m² brightness and a 10,000:1 contrast ratio, delivering vivid and sharp visuals.
  • Anti-Glare Surface: Minimizes reflections, reducing mirror-like effects common in large displays.
• PanaX 3rd Generation:
  • Improved Performance: With over 2,000 nits brightness and a 1,000,000:1 contrast ratio, the PanaX delivers exceptional image quality.
  • Apple TV Integration: Enables a 21:9 movie mode, enhancing the cinematic viewing experience.
  • Strategic Partnerships: Collaborations with leading peripheral manufacturers ensure compatibility and seamless integration, reducing setup surprises.

Utelogy

Utelogy unveiled significant enhancements to its platform, focusing on streamlining AV/UC service management through cloud-based solutions.

• TechTool in the Cloud: Utelogy has launched its new “TechTool” in the cloud, which allows technicians to troubleshoot and resolve issues remotely, minimising the necessity for on-site interventions.
• Platform Innovations: The company showcased the latest innovations in its platforms for AV/UC environments, emphasising improved manageability and user experience.

ISE 2025 underscored its importance as a pivotal event in the Pro AV calendar, facilitating the introduction of cutting-edge technologies and nurturing connections that advance the industry. Ascentae’s vendors embodied this ethos of innovation, displaying solutions poised to transform workplace collaboration and audiovisual experiences. For further information concerning the announcements made at ISE 2025, please reach out to your Ascentae account manager.